Lekondo'sOntology of Fashion Brands

3343 brands

Clothing is expression without explanation. It influences how you're seen and how you see yourself. Patterns of taste, mood, discipline, excess, and restraint repeat across time and culture. This is our guide to making that language visible.

X-Girl

X-girl is a streetwear brand defined by its fusion of 1990s youth subcultures, including skate, punk, and indie rock. Its aesthetic emphasizes functional silhouettes, graphic motifs, and a riot grrrl ethos. The brand represents a rebellious, DIY approach to feminine fashion within a male-dominated street culture.

X-Large

X-Large is a Los Angeles-based streetwear brand established in 1991. Its aesthetic blends utilitarian workwear with skate and hip-hop influences. The brand represents a DIY subcultural ethos, emphasizing functional clothing that bridges the gap between underground music scenes and urban youth culture.

XCVI

XCVI is a Los Angeles-based apparel brand characterized by a casual, bohemian aesthetic. Its core design philosophy emphasizes wearable, lived-in clothing featuring stretch fabrics and layered silhouettes. The brand represents a subculture of functional fashion, prioritizing comfort and effortless movement within a relaxed, urban lifestyle.

XD Design

XD Design is a Dutch brand specializing in functional urban carry. Its aesthetic emphasizes minimalism and security, integrating hidden zippers and cut-proof materials. The brand represents a subculture of digital nomads and urban commuters who prioritize utility and safety within a modern, tech-oriented lifestyle.

Xexymix

Xexymix is a South Korean activewear brand specializing in performance-oriented athleisure. Its aesthetic emphasizes form-fitting silhouettes and technical fabrics designed for yoga and Pilates. The brand represents a subculture where fitness apparel functions as daily attire, prioritizing physical movement and body-conscious design within contemporary urban environments.

XRAGE

XRAGE is a Taiwanese streetwear label that synthesizes Japanese subcultures with contemporary urban fashion. Its aesthetic integrates traditional Japanese iconography, calligraphy, and anime-inspired graphics into oversized silhouettes. The brand represents a fusion of otaku culture and street style, emphasizing a rebellious, avant-garde ethos within the East Asian fashion landscape.

Xti

Xti is a Spanish footwear brand specializing in urban and casual designs. Its core aesthetic focuses on contemporary trends and functional silhouettes. The brand represents a mainstream youth subculture, emphasizing accessibility and a commitment to animal-free materials through its PETA-approved vegan product lines.

XTONZ

XTONZ is a South Korean streetwear label characterized by a dark, industrial aesthetic. The brand incorporates elements of punk and gothic subcultures into oversized silhouettes. Its ethos centers on unconventional youth expression, utilizing heavy graphic prints and utilitarian hardware to define a distinct urban identity.

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