Lekondo'sOntology of Fashion Brands

3343 brands

Clothing is expression without explanation. It influences how you're seen and how you see yourself. Patterns of taste, mood, discipline, excess, and restraint repeat across time and culture. This is our guide to making that language visible.

Back to Brands
brand

Unun Meomeo

Unun Meomeo is a Vietnamese fashion label characterized by avant-garde silhouettes and deconstructed tailoring. The brand integrates elements of dark-wear and techwear subcultures, emphasizing experimental construction and monochromatic palettes. Its ethos centers on structural complexity and the subversion of traditional garment forms within contemporary street fashion.

History

Established in Vietnam by designer Nguyen Hoang Anh, Unun Meomeo emerged during the rapid expansion of the domestic streetwear market in the late 2010s. The brand gained recognition for its technical complexity and role in the New Wave of Vietnamese design. It represents a shift toward artisanal production and conceptual aesthetics in Southeast Asian fashion history, moving away from mass-market trends toward niche, silhouette-focused collections that influence regional youth subcultures.
Download on the App StoreGet it on Google Play