Qix
Qix is a Brazilian footwear and apparel brand rooted in skateboarding culture. Its aesthetic emphasizes durability and urban functionality. The brand represents the South American skate subculture, focusing on technical performance and the DIY ethos inherent to street sports and underground youth movements.
Fashion History
Founded in 1993 in Novo Hamburgo, Brazil, Qix emerged during a period of growth for the national skateboarding industry. The brand gained cultural significance by sponsoring professional skaters and organizing major competitions, which helped formalize the sport in the region. Historically, it transitioned from a specialized footwear manufacturer to a broader streetwear entity. Its influence remains tied to the development of the Brazilian skate scene and the democratization of urban fashion.
