Lekondo'sOntology of Fashion Brands

2113 brands

Clothing is expression without explanation. It influences how you're seen and how you see yourself. Patterns of taste, mood, discipline, excess, and restraint repeat across time and culture. This is our guide to making that language visible.

Back to Brands
brand

Osklen

Osklen is a Brazilian fashion house defined by tropical minimalism and a commitment to environmental sustainability. The brand represents a subculture of urban surfers and outdoor enthusiasts. Its ethos integrates nature with city life through the use of organic materials and clean, functional silhouettes.

Fashion History

Oskar Metsavaht founded Osklen in 1989 after designing a technical jacket for an Andean expedition. The brand transitioned from performance gear to a lifestyle label that pioneered the use of sustainable e-fabrics in Brazil. It gained international recognition for merging high fashion with ecological responsibility. Osklen's presence in global fashion weeks established it as a significant representative of contemporary Brazilian design and a precursor to the modern sustainable luxury movement.

Download on the App StoreGet it on Google Play