Lekondo'sOntology of Fashion Brands

3343 brands

Clothing is expression without explanation. It influences how you're seen and how you see yourself. Patterns of taste, mood, discipline, excess, and restraint repeat across time and culture. This is our guide to making that language visible.

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Mitsumine

Mitsumine is a Japanese heritage brand specializing in traditional menswear and classic tailoring. Its aesthetic centers on the Ivy League style and British sartorial traditions. The brand represents a conservative, high-quality ethos, catering to individuals seeking timeless silhouettes and durable craftsmanship within the Japanese "Trad" subculture.

History

Established in 1949 in Shinjuku, Tokyo, Mitsumine began as a small retail operation during Japan's post-war reconstruction. It became a significant proponent of Western-style clothing, specifically the "Ivy" look that gained popularity in the 1960s. The brand contributed to the formalization of Japanese office attire and the development of the domestic ready-to-wear market. Throughout its history, Mitsumine has maintained a focus on sourcing international textiles and preserving traditional garment construction techniques.
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