Lekondo'sOntology of Fashion Brands

3343 brands

Clothing is expression without explanation. It influences how you're seen and how you see yourself. Patterns of taste, mood, discipline, excess, and restraint repeat across time and culture. This is our guide to making that language visible.

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Le Labo

4.01 reviews

Le Labo is a niche fragrance house defined by an industrial, minimalist aesthetic. The brand emphasizes artisanal methods and transparency, focusing on the raw components of its products. It represents a subculture of understated luxury and an ethos of "slow perfumery" that prioritizes substance over conventional marketing.

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  • louisrvanSep 2026
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History

Fabrice Penot and Eddie Roschi founded Le Labo in 2006 in New York City as a rejection of mass-market fragrance standards. The brand introduced personalized labeling and on-site blending, which became hallmarks of its identity. It influenced fashion history by popularizing gender-neutral, artisanal scents and shifting consumer focus toward transparency and process. The brand's 2014 acquisition by Estée Lauder marked a significant transition for independent artisanal houses into global corporate portfolios.
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