brand
Khiho
KHIHO is a contemporary fashion label characterized by an avant-garde aesthetic and structural experimentation. The brand represents a dark, deconstructed subculture, emphasizing monochromatic palettes and unconventional silhouettes. Its ethos focuses on the intersection of architectural form and wearable art within the modern fashion landscape.
History
Established by designer Khiho Moon in Seoul, South Korea, the brand emerged during the mid-2010s as part of a wave of independent Korean labels. It gained recognition through its participation in Seoul Fashion Week, contributing to the international visibility of South Korean avant-garde design. The label is documented for its synthesis of traditional tailoring with sculptural proportions, appearing within the context of the contemporary dark-wear movement.
