brand
Haight
Haight is a Brazilian fashion label specializing in minimalist swimwear and ready-to-wear. Its aesthetic emphasizes geometric silhouettes, muted palettes, and architectural construction. The brand represents a shift toward sophisticated, versatile beachwear that prioritizes form and movement over traditional decorative elements or revealing cuts.
History
Marcella Franklin founded Haight in Rio de Janeiro in 2015. The brand emerged as a departure from conventional Brazilian swimwear aesthetics, which typically favored vibrant patterns and minimal coverage. Haight gained international recognition for integrating high-fashion tailoring into aquatic apparel. Its presence in global showrooms and collaborations with established designers solidified its role in redefining contemporary Brazilian design as a minimalist, structural movement within the global fashion industry.
