Lekondo'sOntology of Fashion Brands

3343 brands

Clothing is expression without explanation. It influences how you're seen and how you see yourself. Patterns of taste, mood, discipline, excess, and restraint repeat across time and culture. This is our guide to making that language visible.

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Hackett London

Hackett London is a British menswear retailer specializing in formal and smart-casual attire. The brand emphasizes a traditional British aesthetic rooted in Savile Row tailoring traditions. Its ethos centers on classic gentlemanly style, frequently associated with equestrian sports, rugby, and heritage-inspired collegiate fashion.

History

Jeremy Hackett and Ashley Lloyd-Jennings founded the company in 1983, initially selling vintage British menswear from a stall on London’s Portobello Road. The business transitioned from reselling second-hand items to manufacturing new garments that replicated historical styles. This approach contributed to a revival of traditional British dressing in the late twentieth century. The brand later expanded internationally through various ownership changes, including acquisitions by Richemont and the Pepe Jeans Group.
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