აღწერა
IISE is a Seoul-based fashion label that integrates traditional Korean design elements with contemporary streetwear. The brand utilizes heritage fabrics and silhouettes to represent a modern interpretation of Korean culture. Its aesthetic focuses on functional minimalism and the preservation of artisanal craftsmanship within a global urban subculture.
ისტორია
Founded in 2013 by brothers Terrence and Kevin Kim, IISE began as a leather goods company before expanding into full apparel collections. The brand is significant for its use of natural dyeing techniques and traditional Korean materials, such as silk and organic cotton. It played a pivotal role in the global emergence of Korean street fashion, documenting the evolution of Seoul’s youth culture while maintaining a connection to historical garment construction and local manufacturing processes.
