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Sunnies Studios is a lifestyle eyewear brand based in the Philippines. It emphasizes a retro-modern aesthetic characterized by minimalist designs and vintage-inspired silhouettes. The brand represents a youth-centric subculture focused on visual storytelling and accessible high-fashion aesthetics within the Southeast Asian market.
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Founded in 2013 by Georgina Wilson, Martine Ho, Bea Soriano-Dee, and Eric Dee, Sunnies Studios began as a retail kiosk in Manila. It gained cultural significance through the use of social media and influencer-led branding within the Philippines. The brand's growth led to the establishment of prescription eyewear and cosmetic divisions. Its historical role involves the integration of lifestyle-oriented visual identities into the regional retail sector.
