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Ozoc is a Japanese apparel brand characterized by its casual, street-oriented aesthetic. It emphasizes accessible, everyday fashion influenced by contemporary urban trends. The brand represents the "Real Close" ethos, focusing on wearable designs that align with the youth subcultures of Tokyo's commercial districts.
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Founded in 1993 by the Japanese conglomerate World Co., Ltd., Ozoc played a significant role in the development of the Specialty store retailer of Private label Apparel model. It became a central fixture in the Shibuya 109 fashion scene during the late 1990s. The brand contributed to the mainstream popularity of "Gal" culture before its parent company announced the brand's discontinuation in 2020 as part of a structural reorganization.
