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Ecoalf is a Spanish sustainable fashion brand characterized by a minimalist, technical aesthetic. It represents a subculture of environmental consciousness and circularity. The brand focuses on high-performance outerwear and accessories manufactured from recycled materials, emphasizing a commitment to planetary preservation over traditional consumerist trends.
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Javier Goyeneche founded Ecoalf in 2009, naming the company after his son, Alfredo. The brand emerged as a response to the environmental impact of the textile industry. It gained international recognition for its Upcycling the Oceans project, which involves collaboration with fishermen to recover marine debris. Ecoalf was the first Spanish fashion brand to receive B Corp certification, establishing a precedent for transparency and resource management within the global apparel sector.
