Vivaia
Vivaia is a footwear brand focused on sustainable production and functional design. Its aesthetic features minimalist silhouettes and 3D-knit textures. The brand represents an eco-conscious ethos, utilizing recycled plastic bottles to create versatile, machine-washable shoes for a modern, comfort-oriented lifestyle.
Sejarah Fesyen
Established in 2020, Vivaia emerged during a global shift toward sustainable direct-to-consumer apparel. The company utilizes 3D knitting technology to reduce manufacturing waste and incorporates recycled ocean-bound plastic into its textiles. Its rise reflects a broader historical transition in the fashion industry where technical performance and environmental accountability are integrated into everyday footwear. The brand's development coincided with increased consumer interest in professional yet ergonomic footwear for urban environments.
