brand
Cariuma
Cariuma is a Brazilian footwear brand specializing in minimalist, skate-inspired sneakers. Its core aesthetic emphasizes clean lines and functional design. The brand represents a subculture of conscious consumerism, prioritizing environmental restoration and ethical manufacturing through its commitment to reforestation and the use of natural materials.
Sejarah
Founded in 2018 by David Python and Fernando Porto in Rio de Janeiro, Cariuma emerged from the founders' desire to improve industry sustainability standards. The brand gained cultural significance by integrating ecological initiatives, such as its proprietary reforestation program, into the skate shoe market. It achieved B Corp certification, reflecting a shift in fashion history toward transparent supply chains. The company utilizes materials like organic cotton and bamboo to reduce its environmental footprint.
