brand
Coohem
Coohem is a Japanese knitwear brand specializing in knit tweed produced through the Kouhen technique. The aesthetic focuses on complex textures created by interweaving diverse yarns. It represents a fusion of traditional industrial craftsmanship and contemporary design, emphasizing technical precision and material innovation within the knitwear subculture.
Sejarah
Established in 2010 by Ken Oe, Coohem is the house brand of Yonetomi Seni Co., Ltd., a long-standing manufacturer in Yamagata Prefecture. The brand emerged as a strategic effort to preserve regional textile heritage by repurposing industrial machinery for high-fashion applications. Its significance lies in the modernization of Japanese factory-based production, demonstrating how specialized technical expertise can sustain local manufacturing while influencing global textile trends through unique material compositions.
